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Case StudyJanuary 4, 20256 min read

Web Design Yeovil Case Study: How We Increased a Local Business's Revenue by 200%

See how our professional web design services helped a Yeovil business double their online revenue. Real results, real numbers, and the strategies that made it happen.

NS

Nick Saunders

Web Design Specialist & Co-Founder

Client Overview

Business: Local Home Services Company
Location: Yeovil, Somerset
Industry: Home Maintenance & Repairs
Employees: 8 staff members

The Challenge: Outdated Website Holding Back Growth

When this established Yeovil home services company approached us in early 2024, they were frustrated. Despite having excellent customer reviews and 15 years of experience, their online presence wasn't generating the leads they needed to grow.

Problems with Their Old Website:

  • Outdated Design: Built in 2018, looked unprofessional compared to competitors
  • Poor Mobile Experience: Difficult to navigate on smartphones and tablets
  • Slow Loading Speed: Taking 8+ seconds to load, losing potential customers
  • No Local SEO: Not ranking for "Yeovil" + service searches
  • Unclear Messaging: Visitors couldn't understand what services they offered
  • No Clear Call-to-Actions: No obvious way for customers to get in touch

The Impact on Business

"We were getting maybe 2-3 enquiries per month from our website. Most of our new customers came from word-of-mouth recommendations. We knew we were missing out on online opportunities."

— Business Owner

Our Web Design Solution for This Yeovil Business

We took a comprehensive approach, rebuilding their website from the ground up with a focus on local Yeovil customers and mobile-first design.

Phase 1: Research & Strategy (Week 1-2)

  • Analysed local Yeovil competitor websites
  • Researched what Yeovil customers search for online
  • Identified key services to highlight
  • Planned user journey from visitor to customer

Phase 2: Design & Development (Week 3-6)

  • Created modern, professional design reflecting quality service
  • Built mobile-first responsive website
  • Optimised for fast loading speeds (under 2 seconds)
  • Added clear service pages targeting Yeovil keywords
  • Implemented prominent contact forms and phone numbers
  • Added customer testimonials and before/after photos

Phase 3: Local SEO Optimisation (Week 7-8)

  • Optimised all pages for "Yeovil + service" keywords
  • Set up and optimised Google My Business profile
  • Created location-specific landing pages
  • Added local schema markup
  • Built citations in local Yeovil directories

Key Features of the New Yeovil Website:

✅ Mobile-optimised design
✅ Fast loading speed (1.8s)
✅ Clear service descriptions
✅ Prominent contact information
✅ Customer testimonials
✅ Local Yeovil SEO optimisation
✅ Before/after photo galleries
✅ Easy quote request forms
✅ Service area maps
✅ Professional photography

The Results: Dramatic Growth in Just 6 Months

The transformation was remarkable. Within 6 months of launching their new website, this Yeovil business saw unprecedented growth:

6-Month Results Summary

200%
Revenue Increase
From £15k to £45k monthly
850%
Website Enquiries
From 3 to 28 per month
#1
Google Rankings
Top 3 for main Yeovil searches

Month-by-Month Progress:

Month 1-2:

Website launched, immediate improvement in user experience. Enquiries increased to 8 per month.

Month 3-4:

Local SEO started showing results. Ranking on page 1 for "home repairs Yeovil". Enquiries reached 15 per month.

Month 5-6:

Ranking #1 for multiple Yeovil searches. Word-of-mouth referrals increased due to online presence. 28 enquiries per month.

"The new website has completely transformed our business. We've had to hire 3 additional staff members to handle all the new work coming in. Saunders Simmons didn't just build us a website—they built us a business growth machine."

— Business Owner, 6 months after launch

Key Success Factors for This Yeovil Project

1. Local Focus

Every page was optimised for Yeovil-specific searches. We created dedicated pages for services in different areas around Yeovil.

2. Mobile-First Design

With 73% of their traffic coming from mobile devices, the mobile experience was prioritised from day one.

3. Clear Value Proposition

Visitors immediately understood what services were offered and why this company was the best choice in Yeovil.

4. Social Proof

Customer testimonials, before/after photos, and Google reviews were prominently featured throughout the site.

5. Ongoing Optimisation

We continuously monitored performance and made improvements based on user behaviour and search trends.

Could Your Yeovil Business Achieve Similar Results?

This case study demonstrates what's possible when you invest in professional web design that's specifically tailored to your local market. Every Yeovil business has the potential to achieve similar growth with the right approach.

Ready to Transform Your Yeovil Business?

Book a free consultation to discover how professional web design could grow your Yeovil business. We'll analyse your current website and show you exactly what improvements could drive more customers to your door.

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